Nitro Nation World Tour is a Web3 AAA mobile racing game that invites car enthusiasts to join a traveling World Tour festival with like-minded gearheads and interact with an engaging campaign, memorable characters, and live events.
For Nitro Nation World Tour we created a full identity package for the festival which flowed through all print, in-game, collectible and social assets. Additionally we created a raft of in-game brands including Dock75, the Tours’ official motorsport accessory partner.
Dock75 × deadmau5
As part of the Nitro Nation World Tour marketing Dock75 teamed up with deadmau5 for his “Day of the deadmau5” events. Complete with custom mau5head, merchandise and in game graphics.